Establishment and development of Japanese society
The department store each store, he had Valentine’s Day spread, not easy to establish, with a peak biting down in 1968, “consolidation in Japan is difficult,” was also said. But after a few years, chocolate sales soared in the late 1960s. Came to Valentine’s Day chocolate gifts that began in late elementary school through high school. The 1985’s housewives are also popular.

As mentioned above, first, the gifts were not limited to chocolate, not even in the form of women’s to men’s mind from not dating anyone. Valentine’s Day may have helped spread commercial activities, but when it is pointed out that there are elements that were not so easy and acceptable elements in Japanese society. Currently, in general, “Valentine’s chocolate industry conspiracy” that has been recognized and is Urahara, Valentine’s Day is the process of settlement, it is pointed out that there was a high school student from the choice of leading school age that. Speaking as a result, according to the prospectus of the industry have not been established.

In early 1975, that give chocolates to men with great affection the women, “Japanese-style Valentine’s Day” and take root in society, and customs unique to Japan also appeared. White chocolate is a day of obligation in the second half and 1975. Origin of White Day, the Japanese confectionery Ishimura Manseido campaign has been focused national plan of candy confectionery industry association. Ishimura Manseido Japanese sweets shop in 1977, began Valentine’s Day in return marshmallows. It says that the idea of a magazine reader’s column to see a woman president. In 1979, in cooperation with the other pastry shop, “White Day” to be called for.

Meanwhile, according to claim Cooperative Association candy candy national meeting of the Partnership in June 1978, “Howaitodekyanpen” is determined by the implementation of the first 1980 White Day “live up to love” was campaign said. The fifth campaign of 1984 and enough to cause a shortage of success in many parts, and the association is the White Day, and in 1984 this settlement.

Source: http://ja.wikipedia.org/wiki/%E3%83%90%E3%83%AC%E3%83%B3%E3%82%BF%E3%82%A4%E3%83%B3%E3%83%87%E3%83%BC

See Also: International Flower Delivery, Florist

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